Automated Insights Blog

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Our Year In Review

Dec 30, 2013


2013 was a great year for Automated Insights. We published over 300 million personalized stories (that’s 9.5 stories for EVERY SECOND of the year!). We worked with great clients like Yahoo!, the NFL, Turner, Gannett, the Associated Press and Microsoft. And, we were recognized as the “Best Place to Work” and “Most Innovative” company in North Carolina.

Our own Brian Sewell nailed it in his video retrospective.  

While 2013 was great, we are looking forward to an even more exciting 2014.  300 million personalized stories in a single year sounds like a lot (more than all the major media companies combined). However, based on some upcoming implementations of our platform we expect to create close to 1 billion stories in 2014.

But before we turn the page on 2013, we thought it would be good to look back at the great times we had while breaking new ground in personalized content.

New Verticals and Clients

  • We launched Site Ai, which applies the power of personalized reporting to web analytics. Site Ai helps website owners and marketing agencies make sense of their web traffic through daily, weekly and (coming soon) monthly reports which put the results of Google Analytics into actionable, personalized narratives. 2014 will bring big new developments for Site Ai, so stay tuned.

  • We more than tripled our revenue while launching ground-breaking personalized content initiatives with over 20 new clients in a variety of industries and verticals.

  • In finance we worked with MSN, Datatrac, and others to create innovative content around stocks, portfolios and bank-related analysis.

  • In quantified self and personal fitness we launched multiple projects where users will soon experience how personalized narratives can provide dramatically improved understanding of their health through their sleep and exercise patterns.

  • In sales and internal reporting we kicked off a partnership with one of the largest insurance companies in the world to provide their sales team fully-personalized, action-oriented reports.

  • In fantasy sports we expanded our relationship with Yahoo! to include multiple personalized fantasy articles (draft recaps, match up recaps, league-wide recaps), as well as interactive trivia and multiple different articles around all the major sports leagues.  We also launched a strong partnership with the NFL.

  • We kicked off new exciting projects with groups like the Associated Press.

  • We published tens of thousands of articles a week covering real estate markets across the country for clients like HomeSnap

  • We were a launch partner for the Windows 8 mobile app marketplace with over 900 applications live for Windows 8 phones, tablets and PC’s.

  • We demonstrated the power of our real-time engine using 120 years of MLB data.  Real-time is an area we are doing more and more work in and will have much more to show in 2014.

  • And that’s just what we can share…


Announcements and Awards

  • Our Patent on “Dynamically Generating and Presenting Narrative Content” was issued in August.  This is the first patent filed of its kind and provides an exciting start to our growing patent portfolio.

  • We were fortunate to have a lot of press coverage this year, but our favorite was Alexander Eule’s feature story on our work in Barron’s.  We believe he nailed the power of personalization through intelligent automation in this piece on our work with Yahoo!

  • We were selected as one of six “Big Data and High-Performance Computing” Semi-Finalists by Amazon Web Services in their Global Start-up Challenge.

  • Our CEO, Robbie Allen, spoke at a number of conferences and was named in the “50 to Watch in Business

  • We were ranked #1 out of 464 Business Intelligence companies by SIGNL as part of their Momentum Rankings.

  • We were honored to be named the “Most Innovative Company” by the North Carolina Technology Association.

  • And last but not least, we were thrilled to be named the overall Best Place to Work in NC by the Triangle Business Journal. It was the second year in a row we were named as a finalist and our first overall win.  This is a special one for us because it was voted on by all the nominated companies’ employees. We believe the right environment and teamwork are critical to getting the best work done and this award shows we are building just that environment for our team.

The Future is Bright

At Ai we believe in a future where everyone — from an individual line employee, to a store manager, to a fitness band user, to a fantasy sports GM, to a patient getting their lab results, to an end user looking for information they care about — has the ability to unlock the power of their own data.  A future where individuals can get insights about the key things they need to know in real time.  A future where the patterns and trends in an individual’s data are put into context, benchmarked against the aggregate population, and made actionable.  A future where everyone can be their own personal data scientist and make better decisions, more often.  

The best part is that with our technology platform, the future is now. 

2014, here we come.

by Adam Smith @adambsmith

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